and the launch of hub by Premier Inn
The launch of Premier Inn’s new brand, Hub, prompted a request from Whitbread that we stage-manage their presentation to City analysts plus live broadcast to investors worldwide.
Involved in all aspects of the creative process, we managed a crew of six lighting and webcast technicians, converted all PowerPoint and corporate page templates to widescreen format, created 250 delegate briefing packs and liaised with senior company executives and speakers to create tailored presentation materials and notes.
The launch of Hub generated huge press coverage,
resulting in a satisfying jump in Whitbread’s share price.
Creative Solutions provided just that – a highly creative and professional
answer to our brand communication needs. They were flexible, pro-active, imaginative, and – above all – impressive.
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